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Where to Find the Best Sex Toy Stores Online


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If you don’t know, now you know: You can absolutely stock up on skin care and sex toys with one seamless checkout experience. Beauty behemoth Sephora is now selling vibrators, lubes, toy cleaner, and other sexual wellness products alongside the usual makeup and fragrance, allowing for a more discreet shopping experience, if that’s your thing. To kick things off, the retailer recently partnered with two women-founded brands, Dame and Maude; the edited selection feels both approachable and less intimidating for those dabbling in sex toys for the first time.

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Lora DiCarlo blew up in popularity after its innovative sex toys won an innovation award at the Consumer Electronics Show—which was quickly rescinded, then restored after some warranted backlash. All that is to say: The brand is a pioneer in normalizing sex tech and tools for pleasure. The toys that initially placed it on the map (and stirred up some major drama in the tech world) were the Onda, an innovative G-spot vibe, and the Baci, a clit suction toy that uses airflow technology to simulate oral sex.

As with most things sold at Urban Outfitters, the retailer is brimming with sex toys that play on our millennial, aesthetically minded heartstrings. All of the sex toys, from minimalist bullet vibrators to tiny finger vibes, are designed to look supercute in your nightstand drawer. It has a surprising amount of variety within its lineup, and as with all things U.O., you can enjoy free shipping on orders over $50 as well as returns.

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Womanizer specializes in clit-suction vibrators, which have skyrocketed in popularity in the past few years. With dating and hooking up off the table for many people during the pandemic, naturally, masturbation was a safer alternative. Folks heard through the grapevine that the Womanizer felt like oral sex for people with a vulva, and it instantly became one of the most sought-after toys.

At first glance, you might mistake Sweet Vibes’ online experience as a candy shop. Bubblegum pinks and baby blues initially mask that this is, indeed, an online sex toy store, and its Instagram page is coated in just as much sugar. Its clitoral suction toy is called Girl’s Best Friend, while its dual vibrator is cheekily called tuLips. The playful branding is part of the company’s goal to market sex toys as being integral to one’s self-care routine. You’ll also notice Sweet Vibes’ pricing is extremely reasonable (all toys fall under $50). Its explanation? “It doesn’t actually cost an arm and a leg to create a great vibrator using quality materials,” and the brand follows up by stating it forgoes expenses like influencer photo shoots so it doesn’t have to pass the cost on to customers.

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Sweet Vibes Girl’s Best Friend

Yes, the marketplace where you buy your personalized jewelry and hand-knit balaclavas also sells sex toys. A large portion of the toy selection is handmade or sold by smaller companies, so it’s definitely up to the customer to do their research and ensure the toys are made with body-safe materials. You’ll find some gems, though—especially in the realm of BDSM and fetish play.

It’s easy to miss the toys among Revolve’s festival-ready clothes, but it’s worth taking a closer look. Highlights include warming vibrators from Kiki de Montparnasse and even BDSM-ready sex whips.

Beloved for its stacked gift shop and sweet sale selection, Verishop has quickly come to the forefront as a reliable purveyor of all things fashion and beauty. It’s known for its support and thoughtful curation of independent brands, allowing you to track down items (and discounts) you won’t find just anywhere, including its wide selection of sex toys, which offers brands like Kiki de Montparnasse and Smile Makers. And with free shipping when you spend more than $35, Verishop makes for a strong case for shopping online.

If you’re on the hunt for sex toys that are just as aesthetically pleasing as they are physically pleasing, start your search at Ssense. Its selection of design-forward dildos, candles, and other goodies is so handsome that you might be tempted to leave them all on your nightstand.

Alice Derock founded Wet for Her in 2009 after experiencing disappointment with the lack of inclusivity offered by popular sex toy retailers. Derock, who identifies as a lesbian, wanted to see more toys that weren’t geared just toward hetero couples (think veiny, penis-shaped dildos). The first toys were created with queer women in mind (like the Two Finger Extender, which was modeled after the stroking, come-hither motion of two fingers massaging the G-spot and clit). Wet for Her primarily sells dildos and harnesses, but it does also offer a bunch of bullet and finger vibrators along with a nice selection of lubes.

Of course, Gwyneth Paltrow’s wellness empire includes plenty of top-shelf sex toys—she sold a vagina-scented candle, after all. It’s not all woo-woo, though. In fact, Goop is a gold mine for playful vibrators, pain-relieving products, and all-in-one sexual wellness kits. You might be blown away by the results.

Organic Loven, founded by erotic educator Taylor Sparks, carries a wide array of eco-friendly and artisanal sex toys and goods, like We-Vibe toys and vegan condoms. It even offers erotic seminars from Sparks, and erotic-themed getaways and cruises. Organic Loven is different from other sex toy retailers in that it focuses on the experience just as much as the products. For those who want to learn more about their sexuality or the act of sex, Organic Loven also sells a variety of sex-positive literature.

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